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Research Portals & Collections

LexisNexis: Industry Specific Content

LexisNexis was facing serious demand for vertical specific customer evidence for their new product Lexis Advance. They ran a TechValidate outeach project, targeting federal and state government customers, to generate content specifically from this industry. They were able to package this industry specific content in Research Portals that armed their sales team to reach potential prospects with relevant and engaging material.


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