Fleetmatics’ Engaging Newsletter
Fleetmatics came to TechValidate because they needed help creating content that would engage and educate their customers. They faced the challenge of procuring strong customer testimonials, so they launched a project with TechValidate and were thrilled to see the plethora of positive feedback. Highlighting the different product features and value propositions, they were able to create a compelling newsletter focused on Fleetmatics University and their Customer Learning Center. In this newsletter, they educate their customers on how to effectively utilize their reporting features and support their claims with strong customer testimonials.