To gain a real-world perspective on how IT professionals are using graph technology to address challenges across their organizations, IBM partnered with TechValidate to conduct a global survey. The study spanned 74 countries and asked 1,365 entrepreneurs and developers about the potential they see for graph databases. Using content generated by TechValidate, IBM created an […]
Tipalti offers an automation solution for accounts payable departments to manage their supplier and partner payment operations. They had plenty of customer feedback verifying that their product was the best, but they lacked industry analytics to position themselves as the leader in their space. TechValidate Market Research was the solution they needed. They ran a successful campaign to […]
Turbonomic, formerly VMTurbo, aimed to create content offerings that backed up their key differentiators as they went public with a rebranding of the company. It was imperative that the focus of their rebrand was the value that their products offered to their customers. They were able to emphasize the value-add they provide by including metrics generated […]
Insightly is a CRM system that is leveraged by small businesses across the world. With hundreds-of-thousand of users, collecting vertical specific data that is relevant is critical for growth. Insightly used TechValidate to run a series of thought leadership surveys around the impact CRMs have on businesses. With the data they collected from their Advertising and […]
AvidXchange revolutionizes the way companies pay their bills by automating invoice and bill payment processing. Fortunate to have thousands of customers but handicapped by a lean marketing team of only two experts, they were desperate to create customer collateral that could be designed efficiently with aesthetic appeal. A partnership with TechValidate was a perfect fit and […]
Often times, TechValidate customers will create impressive eBooks to improve their overall content marketing strategy. OutSystems really wanted to position themselves as a thought leader and provide valuable expertise to their target audience in the IT space. The eBook they created focused on the hot new IT trend of “Citizen Developers” and the need for digital […]
Cryptzone is a global leader in network security and protection, offering data security, content governance, and app security solutions for data protection. To disrupt the market and really position themselves as a thought leader in the security space, they needed to quickly gather top of the funnel content to present it at the RSA conference. They ran a market research […]
VersionOne initially teamed up with TechValidate to develop collateral for sales enablement. After running this project, they generated so much great content that they branched out to create email campaigns, presentations, lead nurture campaigns, eBooks, etc. Check out their stellar eBook filled with a ton of customer content!
Ebooks can be an excellent way to boost business growth and forge meaningful connections with your audience. Schneider Electric had a difficult time producing a variety of content that was engaging while also positioning their brand as a leader in the industry. After teaming up with TechValidate, they surveyed their customer base to gather insight […]
SnapLogic wanted to be a thought leader in the cloud space, as well as create content for an integrated campaign, including a webinar, press release and whitepaper. They conducted a survey of global enterprise customers with TechValidate on SaaS integration and cloud adoption to gain insight and tangible assets for why their customers support the […]
Corvil originally came to TechValidate with the challenge of getting their customers to go on the record and speak to their experience with Corvil. After conducting their first TechValidate survey, they were able to generate a ton of customer testimonials and drop them into their “Soul Book” to outline what Corvil users are saying. They […]
EMC sent a TechValidate outreach project about their content management solution, specifically with their energy and engineering customer base. Their overall goal was to pull out some pivotal statistics and customer quotes / case studies to validate product and service claims. From the survey results, they were able to take these key metrics and package it up into […]
NetBase wanted to provide unique insights into how customers could be utilizing social media monitoring and social analytics by identifying customers to ratify their marketing claims. One of the biggest challenges they faced was highlighting customer success stories and ROI. The goal of their TechValidate project was to take the collected customer evidence and create an […]