Move over email campaigns – social media is here to stay. Twitter and Linkedin are quickly becoming two of the most effective ways to grab the attention of prospects and customers. With minimal effort that reaches thousands of viewers, posting a simple statistic or testimonial can grab the attention of your next prospective customer. The […]
Magnet Forensics is a leader in the development of digital forensics software that acquires, analyzes, and shares evidence from computers, smartphones, and tablets – directly helping investigators fight crime! Being in a truly unique and sensitive space, gathering voice of the customer content was nearly impossible. Their marketing collateral was dwindling and their outbound efforts were suffering without […]
Blackboard K-12 uses innovative technologies and solutions to change the way people around the world find new ways to learn, connect, and advance. With such a large and diverse audience, they needed an efficient and manageable method for collecting customer evidence. TechValidate to the rescue! Fast forward to a year later and they have over […]
New Horizons defined success with TechValidate as having as many employees/branches leveraging the content as possible. We’re happy to report that this is happening! They hosted a webinar with a few of their branches to bring awareness to their public content library in May, and they are scheduling another call at the end of June with even […]
Qlik hit the ground running after partnering with TechValidate to create customer content and proof points. They’ve produced hundreds of assets from multiple surveys, gathering insight from their customers across the globe. Qlik turned to social media as an effective way to share snackable content that reaches a wide and extensive audience.
Metamako, a cutting edge device company that specializes in solutions for latency sensitive businesses, faced the challenge of getting their happy customers to go on the record. The solution? TechValidate. After running the first project, they were happy to get great feedback from their customers on their experiences with their product. Using LinkedIn as a […]
Thales e-Security faced a common challenge in the data security industry: persuading sensitive clients to openly report on their security platform. Seems impossible, right? Not with TechValidate on their side! After running their first project, with a focus on gathering statistical evidence and voice of the customer, they curated a content library abundant with customer proof points. […]
4C Insights is changing the world of advertising through unique applications of data science and software engineering. They came to TechValidate with the need to bring more customer voice/use case to their marketing, and with the results from their survey they were thrilled to have the proof points to support this. Using social media channels like Twitter, 4C […]
Qlik approached TechValidate with an organizational goal to shift their messaging away from lifeless claims, and give their sales team something that starts a conversation and continues outreach with a prospect. They wanted customer driven content to reflect their “whole story,” specifically content that could be utilized by their social media team. Their first TechValidate project was a huge success, enabling them […]
LinkedIn has become a primary tool for professional networking and fostering business relationships. Including customer testimonials on your LinkedIn company page is a great way to jazz up your pofile while providing direct quotes on how awesome your product or service is. CrashPlan used quotes generated from their TechValidate project to give validation and credibility […]
Facebook continues to be the dominating champ of social media sites, making it an ideal place to embed marketing content that interacts with your customers. Fleetmatics uses Facebook as a key channel to reach their customers and prospects. Using content generated from their TechValidate project, they are able to post interesting industry articles and blog posts to engage […]
In order to stay on top of the 24/7 demand for social content, Arena Solutions frequently tweets out TechValidate content with the hashtag #techfactfriday. In a world where the consumer’s attention span only lasts a matter of seconds, Arena was able to send out interesting and fun “snackable” pieces of content that are relevant to […]