Turbonomic, formerly VMTurbo, aimed to create content offerings that backed up their key differentiators as they went public with a rebranding of the company. It was imperative that the focus of their rebrand was the value that their products offered to their customers. They were able to emphasize the value-add they provide by including metrics generated […]
AccessData has pioneered digital forensics and litigation support for more than twenty-five years. Before partnering with TechValidate, they lacked a strong library of customer content around competitive differentiation. So, they ran a survey with us to generate proof points on why customers choose their product Summation over competitors. Using the top statistics from the survey, […]
The Skills Connection offers management consulting services to optimize their clients’ chances of success in a Gartner MQ or Forrester Wave assessment, further helping their customers stand out from the competition. Being in a unique space with a sensitive client base, they struggled to get their happy customers to speak openly about their success with […]
SolarWinds wanted to create a Buyer’s guide for their Server & Application Monitor product to showcase the most compelling reasons to buy. They turned to TechValidate to back up their claims with voice-of-customer evidence, including testimonials, charts and quotes. Today, the sales team successfully uses the guide to win over prospects in the middle of […]
Insightly is a CRM system that is leveraged by small businesses across the world. With hundreds-of-thousand of users, collecting vertical specific data that is relevant is critical for growth. Insightly used TechValidate to run a series of thought leadership surveys around the impact CRMs have on businesses. With the data they collected from their Advertising and […]
GMC Software supports thousands of clients and partners in banking, insurance, healthcare, and service providers around the world to communicate with their customers and employees. They wanted to localize the survey experience to the different regions of the world they service customers, allowing their customers to provide feedback in a forum that is native to their […]
Blackboard K-12 uses innovative technologies and solutions to change the way people around the world find new ways to learn, connect, and advance. With such a large and diverse audience, they needed an efficient and manageable method for collecting customer evidence. TechValidate to the rescue! Fast forward to a year later and they have over […]
AvidXchange revolutionizes the way companies pay their bills by automating invoice and bill payment processing. Fortunate to have thousands of customers but handicapped by a lean marketing team of only two experts, they were desperate to create customer collateral that could be designed efficiently with aesthetic appeal. A partnership with TechValidate was a perfect fit and […]
Often times, TechValidate customers will create impressive eBooks to improve their overall content marketing strategy. OutSystems really wanted to position themselves as a thought leader and provide valuable expertise to their target audience in the IT space. The eBook they created focused on the hot new IT trend of “Citizen Developers” and the need for digital […]
Well optimized, highly targeted landing pages are one of the most effective methods of generating authentic leads for your business. Now the hard part is actually getting them to enter their information in to sign up for the free trial. So what do you do to get them to take the extra step? Two words, […]
Customers often use TechValidate to highlight new wins in breakout industries, by doing this they can target these success stories to their top prospects and fuel up conversations that are tailored to them. MultiView recently ran a successful TechValidate survey with the sole purpose to create strong customer stories for sales. After the data was […]
Omnitracs is a global pioneer of fleet management, routing, and predictive analytics for companies needing a fleet management solution. Before partnering with TechValidate, they lacked a repository of referenceable facts and testimonials that could be used in their marketing and sales enablement efforts. In less than a year since running their first project, they have a library filled with […]
Customers use TechValidate content in a multitude of ways – from expanding their social media presence with snackable content, to bringing validity to metrics and testimonials included in press releases. Our favorite moments are when we unexpectedly run into our customers using their content in new and unique ways. Citrix caught our attention by initially have […]
Tait Communications sells and markets radio communications equipment to rescue professionals, law enforcement, utility professionals, and other government organizations. They signed on with TechValidate because creating customer case studies and testimonials came at a high opportunity cost and their sales team was hungry for proof points and value propositions. After running their first TechValidate project, they […]
New Horizons defined success with TechValidate as having as many employees/branches leveraging the content as possible. We’re happy to report that this is happening! They hosted a webinar with a few of their branches to bring awareness to their public content library in May, and they are scheduling another call at the end of June with even […]