Move over email campaigns – social media is here to stay. Twitter and Linkedin are quickly becoming two of the most effective ways to grab the attention of prospects and customers. With minimal effort that reaches thousands of viewers, posting a simple statistic or testimonial can grab the attention of your next prospective customer. The […]
Customers use TechValidate content in a multitude of ways – from expanding their social media presence with snackable content, to bringing validity to metrics and testimonials included in press releases. Our favorite moments are when we unexpectedly run into our customers using their content in new and unique ways. Citrix caught our attention by initially have […]
Akamai is the leading content delivery network (CDN) services provider for media and software delivery and cloud security solutions. After running their first TechValidate Market Research project, they were able to gather a ton of high-level stats across a global audience that they then inserted into a creative infographic to help highlight digital technology changes within the […]
Akamai is the leading CDN provider for helping enterprises provide a secure, high-performing web experience on any device, anywhere. They originally came to TechValidate with the need to quickly create industry trend content from an unbiased audience to then leverage in their integrated marketing campaigns and awareness campaigns. They recently conducted a TechValidate Market Research […]
Electric SimSci originally came to TechValidate to face their new vertical based marketing initiative head on and solve for their lack of industry specific content. The sales team was constantly knocking at their door to get content to help fuel conversations with prospects. With the Oil & Gas industry making up a large part of […]
Schneider Electric SimSci provides simulation software for process design, training, and optimization that leads to operational excellence. Every year they host a “Simulation for Business Excellence” conference in Pasadena, CA and this year they were tasked with the challenge to quickly promote the conference and increase their attendance/registration numbers. We ran a brief customer baseline survey to […]
VMware needed to showcase its new product, the vRealize Suite, and wanted to showcase specifically what benefits customers can expect. They included several quotes and statistics from their recent TechValidate survey to support their claims.
After running a successful survey on Hitachi Flash, the team was able to compile a blog post to showcase why actual buyers purchased, and what they had to say about the product. Incorporating charts and statistics, as well as images, keeps this post fresh and engaging.
Thales e-Security faced a common challenge in the data security industry: persuading sensitive clients to openly report on their security platform. Seems impossible, right? Not with TechValidate on their side! After running their first project, with a focus on gathering statistical evidence and voice of the customer, they curated a content library abundant with customer proof points. […]
LexisNexis has been working with TechValidate for four years. They were able to highlight one of their key products, Lexis Advance in a one-page data sheet, which was shared with the sales team. This sheet showcases the best statistics and quotes about their product, by taking their TechValidate content and re-purposing it into their own format. […]
A common challenge we hear from customers is the inability to arm their sales team with relevant content in such a way that will be utilized by team members. BMC Software, a long time TechValidate customer, needed a way to get all the great content they created into the hands of their sales team while using a practical method that would encourage […]
Red Hat, a long time customer with TechValidate, polled a sample of their global customers to better understand how businesses are organizing themselves for success in the mobile-first economy, as well as to identify the most desired skills across enterprise mobility. After running a thought leadership survey, they created this subsequent press release and sourced their findings back […]
Riverbed had a goal of ramping up their blog page by increasing their cadence and focusing on customer stories. Through their focus on customer stories, they would be able to leverage those customers to help drive further engagement and interaction from the greater audience. Citing statistics and testimonials gathered through a recent outreach project with TechValidate, […]