Content Type Tag
All Examples

eBooks

Turbonomic Creates an ROI eBook to Market as They Rebrand

Turbonomic, formerly VMTurbo, aimed to create content offerings that backed up their key differentiators as they went public with a rebranding of the company. It was imperative that the focus of their rebrand was the value that their products offered to their customers. They were able to emphasize the value-add they provide by including metrics generated from their outreach through TechValidate.

Cursor_and_Turbonomic_ROI_pdf