Well optimized, highly targeted landing pages are one of the most effective methods of generating authentic leads for your business. Now the hard part is actually getting them to enter their information in to sign up for the free trial. So what do you do to get them to take the extra step? Two words, […]
Customers use TechValidate content in a multitude of ways – from expanding their social media presence with snackable content, to bringing validity to metrics and testimonials included in press releases. Our favorite moments are when we unexpectedly run into our customers using their content in new and unique ways. Citrix caught our attention by initially have […]
Schneider Electric SimSci provides simulation software for process design, training, and optimization that leads to operational excellence. Every year they host a “Simulation for Business Excellence” conference in Pasadena, CA and this year they were tasked with the challenge to quickly promote the conference and increase their attendance/registration numbers. We ran a brief customer baseline survey to […]
One of BeyondTrust’s main objectives with TechValidate is to create content to fuel their lead generation and demand generation campaigns. One of those content pieces was a white paper highlighting the voice of their customers, which they have successfully been offering through campaigns to nurture existing leads and uncover new leads. Check out their impressive landing page encouraging […]
You’ve launched all of these great lead generation campaigns and have successfully directed potential buyers to your website. Now what? After you’ve overcome the hurdle of getting prospects to your landing page, you need to give them reason to go that extra step and sign up for further information. SolarWinds faced a common challenge of […]
SnapLogic wanted to be a thought leader in the cloud space, as well as create content for an integrated campaign, including a webinar, press release and whitepaper. They conducted a survey of global enterprise customers with TechValidate on SaaS integration and cloud adoption to gain insight and tangible assets for why their customers support the […]